- Thought Leadership Content for Busy B2B Content Managers
Field Notes Blog
Field Notes Blog
March 12, 2018
If you're looking to move up in your career as a content strategist, then hiring a good freelancer can only help burnish your reputation. Doubt me? I make my case with the following five points.
February 24, 2018
You've found the perfect freelance writer, and you're ready to bring him onboard. Then you discover roadblocks that thwart the onboarding progress, and now your content deadline is looming. What mistake did you make that got you to this point?
February 12, 2018
The assignment is due. You cross your fingers. But when you read the first draft of a critical piece of content from your new freelancer — you hate it. Want to avoid that in the future? Follow these tips to get your freelancers to produce good content.
August 1, 2017
When Charlize Theron as Agent Lorraine Broughton kicks butt in the movie Atomic Blonde, she’s like some editors I’ve worked with – ruthless. The mission? Clean, accurate copy at all costs. I don’t want to make an editor work that hard, so I’m tough on myself before I turn in copy and follow a checklist.
July 10, 2017
As a writer, I've had people tell me, "Work your magic," as if I could wave a wand at my laptop to make the content appear instantly. In truth, there's nothing magical about writing. It takes patience, research, and the dogged pursuit of the information your customer may not think to tell you.