I used to labor over blog posts, especially when I wrote for my own blog, which included selecting and editing photos. But now that I write for clients, I’ve developed a process for writing fast.
Whether it’s a ghost-written piece, quotes for an article, or information about a company’s services, creating content often means talking to subject matter experts, and usually by phone. One of the main things I’ve learned from interacting with countless sources is how busy they are.
Blogging is easy and hard at the same time. What makes it easy is the ability to publish instantly. Most content management systems have a built-in […]
When you go to a website and search for case studies, you often come across this boring formula: Challenge, Solution, Results. But there is a better, more interesting way to write case studies.
Isn’t that a crazy thing to say? But someone actually said that at a marketing event I attended. I disagreed, of course. But after some noodling, I thought there might be ways to ensure the freelance writer you hire is successful with your project.